---
title: "Turn off Windows tips, suggestions and promoted apps (ContentDeliveryManager)"
description: "ContentDeliveryManager is the part of Windows that shows tips, suggests apps in Start and can install promoted apps without asking."
url: https://frozentweaks.com/tweaks/disable-windows-tips-suggestions
author: Frost LIVE, Founder of Frozen Tweaks
published: 2026-10-08
updated: 2026-10-08
category: "Debloat"
source: Frozen Tweaks (https://frozentweaks.com)
---

# Turn off Windows tips, suggestions and promoted apps (ContentDeliveryManager)

**Short answer:** ContentDeliveryManager is the part of Windows that shows tips, suggests apps in Start and can install promoted apps without asking. This tweak sets the policies and per-user values that switch those off. In the registry it sets DisableSoftLanding to 1 under HKLM\SOFTWARE\Policies\Microsoft\Windows\CloudContent, and 1 more value.

## In the app

- Switch: Disable Tips & Content Delivery (Debloat, Free, Standard)
- Undo: Yes. Switching it off sets a standard Windows value, which may not be exactly how you had it.
- Catalog row: https://frozentweaks.com/tweaks#t-1015

## What it does

ContentDeliveryManager is the part of Windows that shows tips, suggests apps in Start and can install promoted apps without asking. This tweak sets the policies and per-user values that switch those off.

In the app the switch is called "Disable Tips & Content Delivery", described there as: Disables Windows tips/suggestions/promotions to cut background tasks.

## When it helps

- Stopping promoted apps from being installed in the background and suggestions from appearing in Start and Settings.

## When it hurts

- Nothing you would miss in a game. You no longer get Microsoft's tips about new features.

## What it writes

Read from the app's source. "Switching it off" is what the app writes when you turn the tweak off again.

Registry values:

| Key | Value | With the tweak | Switching it off |
| --- | --- | --- | --- |
| `HKLM\SOFTWARE\Policies\Microsoft\Windows\CloudContent` | `DisableSoftLanding` | `1` | Not set (the value is deleted; Windows decides) |
| `HKLM\SOFTWARE\Policies\Microsoft\Windows\CloudContent` | `DisableTailoredExperiencesWithDiagnosticData` | `1` | Not set (the value is deleted; Windows decides) |

Source: Tweaks/tweaks_contentdelivery.hpp in the app's source, app 2.0.0, checked 2026-10-08.

## The same change by hand

Run in a Command Prompt opened as administrator. Make a restore point first.

```bat
reg add "HKLM\SOFTWARE\Policies\Microsoft\Windows\CloudContent" /v "DisableSoftLanding" /t REG_DWORD /d 1 /f
reg add "HKLM\SOFTWARE\Policies\Microsoft\Windows\CloudContent" /v "DisableTailoredExperiencesWithDiagnosticData" /t REG_DWORD /d 1 /f
```

Put it back:

```bat
reg delete "HKLM\SOFTWARE\Policies\Microsoft\Windows\CloudContent" /v "DisableSoftLanding" /f
reg delete "HKLM\SOFTWARE\Policies\Microsoft\Windows\CloudContent" /v "DisableTailoredExperiencesWithDiagnosticData" /f
```

See what it is set to now:

```bat
reg query "HKLM\SOFTWARE\Policies\Microsoft\Windows\CloudContent" /v "DisableSoftLanding"
```

## How to undo it

Switch the tweak off in Frozen Tweaks. It deletes DisableSoftLanding, DisableTailoredExperiencesWithDiagnosticData, so Windows uses its built-in behavior again.

## Verdict

Safe on every PC. It removes interruptions and background installs rather than adding speed.

## Questions

### What does the "Disable Tips & Content Delivery" tweak change in Windows?

In the registry it sets DisableSoftLanding to 1 under HKLM\SOFTWARE\Policies\Microsoft\Windows\CloudContent, and 1 more value. The full list is in the table on this page, read from the app's source.

### Is "Disable Tips & Content Delivery" safe to switch on?

Safe on every PC. It removes interruptions and background installs rather than adding speed. The main cost: Nothing you would miss in a game. You no longer get Microsoft's tips about new features.

### How do I undo it?

Switch the tweak off in Frozen Tweaks. Switching it off sets a standard Windows value, which may not be exactly how you had it.

### Is "Disable Tips & Content Delivery" free in Frozen Tweaks?

Yes. It is one of the free tweaks, with no time limit.

## Related guides

- [Windows 11 Gaming Optimization: What Still Works in 2026](https://frozentweaks.com/guides/windows-11-gaming-optimization)
- [Low-End PC Gaming Optimization: Getting Playable Frame Rates](https://frozentweaks.com/guides/low-end-pc-gaming-optimization)

## More tweak explainers

- [Windows Error Reporting](https://frozentweaks.com/tweaks/disable-windows-error-reporting)
- [Remove Microsoft Edge](https://frozentweaks.com/tweaks/remove-microsoft-edge)
- [Touch keyboard and handwriting services](https://frozentweaks.com/tweaks/disable-touch-keyboard-services)

---
Written by Frost LIVE, founder of Frozen Tweaks. Canonical version: https://frozentweaks.com/tweaks/disable-windows-tips-suggestions